Through Security in the Blink of an Eye

Note: This was originally published on the Aviation Queen blog, where I have been fortunate enough to post as a guest contributor thanks to the immense kindness of Benét Wilson.

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New biometric screening option offers predictability and convenience, but is it right for you?

It may sound unreal… like something straight out of a sci-fi movie, but for $179 a year you can simply blink your eye or swipe your finger to verify who you are, all while significantly reducing the time it takes you to go through airport security.

Biometric screening is becoming more and more commonplace at airports across the country thanks to New York-based CLEAR. In February, Minneapolis-St. Paul International became the 21st U.S. airport to employ the technology, joining the likes of Hartsfield-Jackson, LaGuardia, JFK and Washington Dulles, among others.

CLEAR eliminates the need for a Transportation Security Administration (TSA) agent to manually check boarding passes and identification. Instead, CLEAR subscribers step up to a station where they blink their eye or swipe their finger to prove their identity. From there, it’s on to the standard TSA physical screening or TSA PreCheck for members of the government program.

CLEAR CEO Caryn Seidman-Becker says members love the service because it provides them with a consistently fast and predictable experience at the airport. “They know they’re going to get through security in five minutes or less every time,” she said.

Enrollment in CLEAR is processed onsite at participating airports. CLEAR will digitally authenticate your driver’s license or passport, confirm your identity, and create your account all in roughly five minutes. After signing up, your membership is effective immediately.

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You may be wondering… “Is it really worth it?” In short, it all depends on your travel habits and how much money you’re willing to spend.

If you’re a frequent traveler and often find yourself rushed at the airport, it’s probably worth it to give CLEAR a try. It’s quick and predictable, and you’ll no longer need to juggle your ID and your boarding pass in that stop-and-go line waiting for a TSA agent to check them.

“I signed up because I value my time,” Shane Rixom said. Rixom, a civil engineer living in Abingdon, Va., enrolled in CLEAR three years ago at Orlando International Airport. He travels roughly three weeks each month.

He says that while sometimes his membership hasn’t had much of an impact on his experience going through security, there have been a few times where CLEAR has made a huge difference.

In addition to CLEAR, Rixom is enrolled in TSA PreCheck. The two services complement each other nicely and together will almost certainly make the time between your arrival at the airport and your arrival at your gate a whole lot quicker and a lot less hectic.

A five-year TSA PreCheck membership costs $85, which breaks down to $17 annually. PreCheck speeds up the physical security screening process by allowing you to keep on shoes, belts, and light jackets. Another perk? You don’t need to rummage through your bags – laptops and liquids don’t need to be unpacked.

A CLEAR membership will set you back $179 a year, with the ability to add additional family members for $50 and add children for free. Delta SkyMiles members who want to enroll will receive a special rate, bringing an annual CLEAR membership down to $79 or $99 depending on your membership status; Diamond Medallion members can enroll in CLEAR for free.

When Rixom signed up, he was paying a discounted fee through a credit card deal outside of Delta, but has since earned Diamond Medallion status with the airline, so his CLEAR membership is now free.

But again, whether or not CLEAR makes sense for you depends on how often you travel and how much you’re willing to spend – it’s not for everyone.

Brett Snyder runs the popular Cranky Flier blog and flies once or twice a month on average, but doesn’t see enough value in CLEAR to justify signing up. “I would be interested if it truly meant a faster, quicker screening experience, but for now, this is just a pass to cut to the front of the line,” he said. “I have PreCheck and while there can sometimes be lines, it’s never all that bad.”

But as an incentive to at least try it out, CLEAR offers a one-month free trial. When that month is up, you can choose to cancel the membership, or continue it and pay the $179.

Currently, CLEAR has roughly one million members. And although they have plans to launch at a number of new airports this year, CLEAR isn’t limiting the technology to air travel alone, as they expect to announce expanding to different types of facilities in the near future. The biometric service can already be found at a handful of sports venues. Learn more at clearme.com.

MSP: The Great Airport

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On March 6, Airports Council International (ACI) announced the winners of the 2016 Airport Service Quality (ASQ) Awards, an award that recognizes airports around the globe, both big and small, that dedicate themselves to delivering an excellent customer experience.

Winners are determined based on customer surveys that are given to roughly 600,000 travelers in 84 countries. The survey covers airport access, check-in, security, restrooms, shopping, and dining.

I should have known right off the bat that my home away from home, Minneapolis- St. Paul International Airport (MSP), would have been recognized. I mean… “Minnesota nice,” right?

And lo and behold – they were!

MSP was named Best Airport in North America for its size category (25-40 million passengers per year). A few notable competitors in this size category include Orlando International Airport, Boston’s Logan International Airport, and New York’s LaGuardia International Airport.

In a Metropolitan Airports Commission (MAC) release, MAC executive director and CEO Brian Ryks said the following:

“Our vision is ‘providing your best airport experience,’ and that is something we can only achieve with the support of the entire Minneapolis-St. Paul International Airport community. It is very gratifying to know our customers recognize the tremendous efforts made each day by so many, and our focus to provide a personal touch in order to exceed travelers’ expectations.”

While I don’t get to frequent the airport as much as I’d like to (no, plane spotting doesn’t count), I completely understand why MSP was recognized. I’ve never encountered awfully long lines in security, and I always know that I’ll find something great to eat or a good store to kill some time in if I find myself overly early for my flight.

And again, there’s the “Minnesota nice” factor… the airport is chock-full of kind, helpful employees… from the check-in counter, to the coffee shop, to the gate.

MSP is Delta Air Line’s second largest hub, and is served by 14 airlines, offering service to 155 destinations. More than 37.5 million passengers flew through MSP in 2016.

So here’s to you, MSP. You done good!

View more ASQ award recipients on the ACI website.